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BARISTA Local SEO Project – Boosting Coffee Business Visibility in Dhaka

Performance Overview

This month’s Local SEO strategy delivered strong improvements for BARISTA. Through Search Engine Optimization (SEO), Answer Engine Optimization (AEO), and Geolocation Optimization (GEO), we increased visibility, attracted more local customers, and drove meaningful actions.

10 Calls (+66%) – More direct inquiries from potential customers.
48 Direction Requests (-2%) – Stable in-store interest.
875 Profile Views (+91%) – Higher visibility in search results.
271 Searches (+204%) – Significant boost in discoverability.

Key Highlights

The primary objectives for this Local SEO were:

Search Growth

+204% increase in searches shows our keyword optimization (coffee shop Dhaka, best coffee near me, coffee maker in Uttara) is helping BARISTA appear in more local queries.

Profile Engagement

875 profile views (+91%) reflect stronger visibility in both direct searches (brand name) and discovery searches (generic coffee-related terms).

Customer Actions

Calls increased by 66%, showing more potential customers are reaching out directly.

Local SEO Improvement

Aminul Islam Bhuiyan, am working on improving Local SEO to enhance visibility and engagement for the business.

Recommendations for Next Month

Website Optimization

Add clear CTAs (“Order Online,” “See Our Menu,” “Shop Coffee Makers”) to encourage profile-to-website clicks.

Offer Posts

Run promotional posts on Google Business Profile (seasonal drinks, coffee maker discounts) to increase engagement.

Local Citations

Expand NAP consistency (Name, Address, Phone) across more local directories to strengthen local rankings.

Customer Reviews

Encourage more positive Google Reviews for trust-building and ranking improvements.

Tracking Setup

Implement UTM links on GBP website button to measure click-throughs accurately.

Conclusion

The BARISTA Local SEO project is showing excellent growth in searches, visibility, and direct customer engagement. With continued optimization and a stronger push for website visits, we can expect even better conversions in the coming months.